2017 Edition: The Swim Brands You Need To Know About

Featured image via L'PORT

While we can’t live out our dreams of living in a bikini (a girl’s got to work!), we love scouting for the hottest new fashion brands. Last year, we rounded up under-the-radar swim brands we were crushing on all #summersixteen. With a sea of new brands cropping up, 2017’s designs are so good we can’t keep them a secret. Below, you’ll find the perfect new suit for every style and occasion this summer.

Photo via The Ones Who

L.A.-based brand The Ones Who is gaining traction this year for their minimal, sexy, and versatile designs. Offered in a few simple silhouettes and just five colorways, the bikinis and one pieces are elevated basics for the “modern girl” (that’s us!).

Perfect for: Matching your Chillhouse mani

Photo via Same Swim

Designed by O.G. blogger Shea Marie, Same Swim is a fashion-minded swimwear line for the slightly edgy boho-type gal. With bright colors, patterns, and adornment, Same Swim is ideal for the bold beachgoer.

Perfect for: Your “fashion blogger” Instagram moment.

Photo via Reformation

Everyone’s favorite big-name eco-fashion house, Reformation, launched swim this year, and the collection is exactly what you’d expect from the ultra-feminine brand. There’s no shortage of gingham, ruffles, and high-waisted bottoms here.

Perfect for: Pretending you’re vacationing along the French Riviera.

Photo via L’PORT

Launched in 2016, L’PORT offers a range of unique swimwear that’s made in the USA. Everything is 100% reversible (one side is printed and one side is solid), so you get two suits in one without sacrificing on quality.

Perfect for: A quick weekend trip to Montauk.

Photo via Monday Swimwear

Monday Swimwear is a new line debuted by Natasha Oakley and Devin Brugman, who run the popular blog A Bikini A Day, which definitely makes them the authority on swimwear. The brand offers more options than most, meaning it’s easy to find something suited (pun intended) for your body type.

Perfect for: When you want to feel 🔥🔥 🔥

Photo via FELLA Swim

Given that Australians basically live at the beach, it’s no surprise that some of the best swimwear comes from down under. FELLA Swimwear is your new go-to for pieces with interesting details and sophisticated flair.

Perfect for: Finding the suit that no one else has in their arsenal.

Photo via Kisuii

If you’re on the hunt for something more girly than sultry, Kisuii has you covered. The travel-inspired brand offers bow-decked bikinis, tiny florals, and global details that are playful and feminine.

Perfect for: Hanging on to the last of summer.

Written by Kirby Kelly

Featured image via L’PORT

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