June 21st is the first day of summer, but as far as we’re concerned, Memorial Day weekend is the official kickoff. We’re officially ready for sand in our toes, piña coladas on repeat, and a trip to Montauk Beach House (pretty please?). Nothing is more alive right now than the dream of summer Fridays, y’all.
But first: a bikini. From fitting room drama to lack of variety, we all dread swimsuit shopping. Luckily, we’ve taken the guesswork out of it for you. Peep our guide to the swim brands you need to know about, and pair your perfect suit with our favorite accessories to survive the summer.
Drinks all day, dancing all night—there’s nothing like a beach getaway. 6 Shore Road by boss babe Pooja Kharbanda is designed to take you from day to night. Inspired by Kharbanda’s Indian heritage, the playful line features super trippy, colorful designs. 6 Shore Road is part boho, part rock & roll, and a whole lotta sexy. From the skin-baring bikinis to cutout one-pieces, this is one brand you’ll want in your collection this summer.
Navigating the mass-produced “one size fits all” section at your local department store on the verge of tears—we’ve all been there. Nothing is more frustrating than trying to find a swimsuit that fits. Whether you’re curvy, petite, or have a little more to love, Lydia Maurer’s Phylyda streamlines the discomfort that comes with shopping for the beach. The mix-and-match separates come in various lines designed for all kinds of body types, going up to a size 18. The innovative fabric hugs your curves in all the right places, so you can be confident every time you step on the beach.
It’s no secret that we’ve been crushing on Flagpole Swim for a while. Megan Balch and Jaime Barker, the creative duo behind the line, design for the urban-chic woman who’s sleek but a little sexy. Their signatures are colorblocking and architectural details (think tiny cutouts and structured necklines): simple designs that combining comfort with luxury. The ladies of Flagpole Swim know how important quality and transparency are—that’s why the line is designed and produced entirely in New York City. It’s safe to say Flagpole is our new classic.
Made by the same team behind Lovers + Friends, Tularosa swim is designed for the vintage maven. Famous for their sexy clothing, the brand’s swimwear is no exception. Crochet styles, plunging necklines, and fringe give off major California vibes. The best part is that these pieces work double duty—we’re so looking forward to rocking Tularosa with cutoffs at a music fest this summer!
Onia offers simple separates and not-your-mother’s one pieces for the Reformation generation. Neutral colors and bold digitally-printed graphics adorn minimal silhouettes, giving a cool girl vibe that’s not too over the top. The pieces are timeless with an edge, universally flattering, and will hold up whether you’re tanning or hopping in the water.
Want to be ahead of the curve? Sport a bikini from Australian RYE Swimwear. Founded in 2015 by designers Alyssa Carter and Bonnie O’Hare, the brand’s philosophy is “Life, sunny side up.” The line’s bright colors are designed to be mixed and matched, and the sporty silhouettes are equally perfect for coconut margaritas on the beach or a spontaneous dip in the water. RYE’s first Resort collection showed at Australian Fashion Week just a year after its inception, and styles are already selling out, so get on it!
Made with the minimalist in mind, BIKYNI swim caters to the girl who is effortlessly cool. Their mix-and-match system takes the guesswork out of pairings, and the muted colors will go with everything you own. The simple suits are more supportive, so if you’re looking to get active, this is the brand for you. Conscious consumers, rejoice: BIKYNI is also proudly 100% American-made!
With styles spotted on the likes of the Khloe Kardashian and Rihanna, it’s a wonder that MIKOH suits aren’t all over Instagram yet. Sister designer-duo Oleema and Kalani Miller were born and raised on the beach, so they know their stuff. The range includes skimpy bikinis and sleek one pieces. The CA brand’s strappy styles are for bold beach babes who aren’t afraid to show a little extra skin.
Seventies babes, this one’s for you. All That Remains knows the importance of quality—that’s why their entire line is small-batch and hand-produced. Part rock and roll, part bohemian, the brand’s crocheted styles are decked out in their signature chevron pattern. The earth-toned one- and two-pieces are all limited run, so you don’t have to worry about looking like everyone else at the beach.
Solid & Striped gives a dose of Americana without being cutesy. The red, white and blue suits come in solids, stripes, and gingham. The New York-based company pairs classic elements with visually bold silhouettes. They offer a range of Hamptons-inspired linen coverups and kaftans, and a line designed by cool-girl Poppy Delevigne. The timeless styles work year after year, so this is one to add to your arsenal.
If there’s one thing we can’t deny, it’s that Aussies know swimwear. Skye & Staghorn by Dakota Gilbert is the coolest brand on the block. The line has fun shapes, mesh details, and edgy patterns that even color-shy girls will love—but if that’s not your thing, they’ve got a killer selection of black and white suits, too. They take great care to ensure the fit is on point with a custom blend of Italian Lycra and neoprene. Looking that good is worth the crazy tan lines.
Okay, it’s no secret, but we couldn’t leave KIINI off the list. You’ve probably seen this NYC brand all over Instagram, bloggers and celebrities by now, and with good reason. Ipek Irgit’s colorful bikinis have reached cult status in just a few short years. The line’s triangle styles all have the brand’s bright stitching in several colorways, and they recently released a one piece into their collection. Rock KIINI for the perfect ‘gram, every time.
Feature image via Solid & Striped